Chic Outlet Shopping – Year of the Dragon


Celebrate Chinese New Year with a unique augmented reality experience by the Chic Outlet Shopping® Villages.

The leading
luxury outlet villages across Europe, invite you to experience Chic Outlet Shopping of the Year of the
Dragon. Located within the Villages are designated dragon markers. Find a
marker, scan your device over the marker, and experience the magic of
our dragon in colourful animation.

                                                     

 


Outside some of Europe’s favourite cities – London, Dublin, Paris,
Madrid, Barcelona, Milan/Bologna, Brussels/Antwerp/Cologne, Frankfurt
and Munich – the nine Chic Outlet Shopping® Villages offer the chance to
shop from coveted international fashion and lifestyle brands with up to
60% – and sometimes more – off the recommended retail price, all year
round.


After downloading the Chic Dragon app, when you visit the villages you
will be ready to experience the augmented reality campaign.


Features:


– View our colourful animated dragon using designated markers in the Villages.


– See alternate animations based on swipes and taps.


– Invite your friends to enjoy the Year of the Dragon at one of the Chic Outlet Shopping® Villages


– Experience the free app in eight different languages.



http://www.chicoutletshopping.com/en/home/home

Viral video by ebuzzing

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