You may or may not be aware but Impulse PR look after a variety of highstreet brands jewellery, the other week I popped along to their offices to check out some of the upcoming collections for SS15.
SS15 for Miss Selfridge sees a lot of festival fit pieces. Tassels seem to dominate a lot of their collection as does a lot of the other press days I’ve been to. Lots of texture makes the SS15 items for Miss Selfridge stand out a lot more than other summer collections… and of course the colours are ideal for next summer’s festivals alongside their statement body capes.
Topshop in SS15 is all about the layers! I really fell in love with this whole range because of the semi-precious gems and beautiful ways of layering. They’ve definitely stepped away from statement chunky necklaces and instead opted for delicate pieces. The chunky bracelet was my favourite piece from the collection with the croc effect leather cuff detail.
Dorothy Perkins isn’t somewhere I tend to shop but I was very impressed with their contributions to their SS15 range. There was some oragami chunky inspired items in bold colours with gold chains… totally wouldn’t have expected Dorothy Perkins to come up with this – fabulous effort.
Wallis has in general been the diamond in the rough for me. Over the past year or so Wallis have really stepped away from being ‘frumpy’ and instead look phenomenal now. I can’t quite get my head around how fantastic some of these pieces were in person, they’ve grasped every trend for SS15 and run with each of them. We have the festival necklaces with layers and colourful tassels but then also sleek and contemporary silver items that are minimal.
Overall I’d say each of these brands has something new and exciting to offer. I’m loving the alternative types of layering available across the ranges. I think Wallis was possibly my favourite but genuinely impressed throughout. Roll on Glastonbury next year!